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09 September 2009 17:30

The Hierarchy Of Digital Distractions | Information Is Beautiful

by ycc2106
So, if you get a new msg on Facebook, but your landline rings, you’ll take the landline call. You might have a spasmodic moment of ‘uh? wadd I do’. But, usually, you’ll take the call. Similarly, if you get a new SMS whilst opening a new online dating message, you’ll be hard pressed not to read that SMS. It’ll take a great force of will. You may attempt to do both simultaneously. But if you really observe yourself closely, one will take priority – even if it’s only by milliseconds. The SMS will win your attention.

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