27 March 2007 12:00
Blog Business Marketing People Web
I don’t think it comes to any real surprise - Google makes their money from running ads. Let me repeat, Google makes a LOT of money running ads on their search results. Now that Google is a public corporation they have a responsibility to their shareholders to increase profits - without coming up with a new purple cow (which Google, sadly, has had trouble doing).
I want to stress that this not the death of search engine optimization. It simply presents new challenges and new opportunities for businesses.
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