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Copywriting 101

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1. Don’t Read This Post (or the Kitty Gets It)! 2. To Be or Not To Be? 3. How to Write Headlines That Work 4. More on Writing Headlines 5. The Structure of Persuasive Content 6. Now Featuring Benefits! 7. Kids Eat Free 8. This Post Rocks. . . I Guarantee It! 9. The Long and Short of Copywriting 10. The #1 Secret to Great Copy Is. . .

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