18 July 2006 01:00
A Web Site So Hip It Gets Laddies to Watch the Ads
by bluexmass
Heavy has attracted mainstream marketers like Virgin, Sony, Unilever, Verizon, NBC Universal and Burger King, often by blending content with advertisers' products.
16 July 2006 17:00
Publicis Dialog puns on ass shaking for new Renault viral
by bluexmass
The campaign backs the new, 2006 model Renault Megane, which is being promoted with an above-the-line campaign based on the theme "still shaking it". The viral is simple and based on a pun on the word "ass". When a visitor lands on the Still Shaking It
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