March 2006
The Truth About Meta Tags and SEO
by jmaddock
The meta description and keywords tags are often seen as some of the most basic ways to optimize. But are they so basic as to be obsolete?
October 2005
The Power of Being First
by jmaddock
When choosing primary keyphrases, it may be tempting to optimize for something really competitive, in hopes of getting a position on the second or third page.
September 2005
Choosing Primary Keyphrases
by jmaddock
When optimizing a page, the basic first step is to know what to optimize for – that is, what words or phrases you want to have a high ranking for.
1
(3 marks)
