PUBLIC MARKS from bcpbcp with tags www.atarihq.com & "touch me"

Atari's token entry into the handheld market during the classic era was actually a portable version of its unsuccessful coin-op game. Touch Me was a simple yet addictive game but never caught on, but its fun factor was confirmed by the popularity of Milton Bradley's Simon (an imitation of Touch Me by Ralph Baer), which proved to be a runaway best seller for the toy giant.