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PUBLIC MARKS from kuroyagi with tags ftc & "paid inclusion"

13 February 2008 00:00

Japan.internet.com Webマーケティング - 「検索結果は広告だと明示せよ」、FTC がサイトに勧告

"長年、消費者運動家として活動している Ralph Nader 氏が設立した Commercial Alert は昨年7月、複数の主要ポータルおよび検索エンジンが、検索結果が広告であることを明確に示しておらず消費者をだましているとして、FTC に訴状を提出していた。"

search search ads paid inclusion ftc

FTC Recommends Disclosure To Search Engines - Search Engine Watch

"The US Federal Trade Commission has made a landmark recommendation to the search engine industry that it should improve disclosure of paid content within search results. "

search search ads paid inclusion ftc

1 (2 marks)

kuroyagi's TAGS related to tag ftc