PUBLIC MARKS from sbrothier with tags design & mac

We started out investigating whether that backlit logo on every MacBook® used its own tiny light source or actually the whole backlight. We took apart our MacBook Pro and found out, there's an entire lightpanel waiting behind the screen. From there we continuously developed our product to this day and are proud that we can offer our Uncovers, a beautiful and unique way to personalise your Macbook.

The year 2008 marks the 10th Anniversary of the iMac, the computer that changed everything at Apple, hailing a new design era spearheaded by design genius Jonathan Ive. What most people don't know is that there's another man whose products are at the heart of Ive's design philosophy, an influence that permeates every single product at Apple, from hardware to user-interface design. That man is Dieter Rams, and his old designs for Braun during the '50s and '60s hold all the clues not only for past and present Apple products, but their future as well:

The thinness of MacBook Air is stirring. But perhaps more impressive, there’s a full-size notebook encased in the 0.16 to 0.76 inch of sleek, sturdy anodized aluminum. And at just 3.0 pounds,1 MacBook Air is more than portable — it’s with you everywhere you go.

More relaxed ergonomic posture for neck and head / Improved viewing with raised screen, Air can circulate underneath, cooling it

We love Apple. Apple knows more about "clean" design than anybody, right? So why do Macs, iPods, iBooks and the rest of their product range contain hazardous substances that other companies have abandoned? A cutting edge company shouldn't be cutting lives short by exposing children in China and India to dangerous chemicals. That's why we Apple fans need to demand a new, cool product: a greener Apple.

Ever since the Newton came—and went—in the 1990s, a small but vocal group of Mac users have clamored for a tablet Mac. At least to this point, Apple has shown no interest in getting into the tablet business. So it’s up to third parties to come up with a product that may finally determine the level of demand for a Mac tablet computer.

“The U.I. is spectacular, but for reasons you can’t see in a photograph, or get from the online keynote video. The best part of the iPhone is simply this: the U.I. is alive.”

Watch Apple CEO Steve Jobs kick-off Macworld Conference & Expo 2007 with a keynote address from San Francisco's Moscone West. See the video-on-demand (VOD) event right here exclusively in QuickTime and MPEG-4. Voiceover users click here to listen to keynote address.

Apple's iPod is ready to enter our lives as never before, according to the company's former design chief. Robert Brunner, who oversaw the design of the Powerbook and now works for leading design firm Pentagram, has created a number of concept designs that combine a wireless version of the ubiquitous MP3 player with a watch, camera and a phone.

Mission : To create and distribute well designed sustainable consummer products and create economic opportunities for women in developping countries

"But now bring me a man who plays music. And when the man played music, the groove came upon them" 2 Jobs 3:15

The winner of the Design Museum's inaugural Designer of the Year award in 2003 was JONATHAN IVE, senior vice-president of design at Apple whose innovations include the iPod and iMac.

Brushed Metal, QuickTime Player still loves you, man. You got some real history there. Don’t forget iCal.

Meet the mouse that reinvented the wheel. The scroll wheel, that is. At $49, Mighty Mouse features the revolutionary Scroll Ball that lets you move anywhere inside a document, without lifting a finger. And with touch-sensitive technology concealed under the seamless top shell, you get the programability of a four-button mouse in a single-button design. Click, roll, squeeze and scroll. This mouse just aced the maze.