December 2006
thinglink blog
(via)Thinglinks at Helsinki Design Week
To increase the visibility of Finnish design on the Internet, Design Partners encourages people to blog about products at the ongoing Helsinki Design Week exhibition. In collaboration with Design Partners we chose ten young designers and thinglinked their products. We also created "object cards" for these products to give out at the exhibition. An object card contains a unique thinglink code and a web address that points to a specific product. The purpose of this experiment is to:
- create unique identity for unknown design objects on the Internet
- encourage people to discuss about new design ideas and new products on their blogs
- make it easier for bloggers to point at objects
- make it easier for people to learn about objects and their makers
- present objects and designers in relation to other objects and designers presented at the same exhibition.
February 2006
1
(2 marks)
