15 May 2007 02:00
MINI Cooper Redefines Integrated Marketing
Sometimes for inspiration as a B2B marketer I look to our brethren in B2C marketing. Here's one example worth bringing back for your consideration.
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Founded in late 2003 and heartquartered in France, we are non-profit and independant.
We believe in the open web, think internet services should be sustainable, build for the long term.
While we are re-launching the service, we only accept new members through invitation.