PUBLIC MARKS from phdunay with tags blogging & jobster

Consider Jason Goldberg, CEO of the job-finding site Jobster. He discovered what blogs can do, the hard way. In December, rumors began swirling that Jobster was planning layoffs. On his blog, Goldberg stoutly denied everything. A week later, Jobster announced it was laying off 40 percent of its staff, something Goldberg had to have known all along. The mocking blog entries piled on.