09 May 2007
Marketing in a Wikinomics World, a podcast with Don Tapscott
Is a business model that locks in customers and discourages user innovation genuinely sustainable? According to my instincts, and the principles of Wikinomics, I say no.
To explore this further, I conducted an interview with Don Tapscott, co-author of Wikinomics. Don helped me understand more about this emerging economy and what role marketing needs to play in it to be successful! Enjoy …
05 April 2007
How to Start a Wiki, a podcast with Ross Mayfield
Whether you are a beginner or an expert in wikis, you need to hear Ross Mayfield co-founder and CEO of SocialText Wiki software. He will describe the best way to roll out a wiki, how to build adoption of your wiki, real life examples of successful wikis, and what is the first project everyone tries on a wiki.
I conducted an interview with Ross Mayfield, to bring back answers to these and other questions. I hope you enjoy listening to this podcast as much as I enjoyed recording it ...
03 April 2007
90% of Collaboration happens via email
Here is a fun stat, there are 200 Billion emails a day, which equates to 30 emails per living person (and I am absolutely over my daily allotment) but worse than that is 70% is reported to be spam.
Big deal you say?
17 March 2007
EXCLUSIVE: Jack Welch Discussing Web 2.0
Jack Welch is arguably the most talked about and widely emulated manager in business history. He's used his uncanny instincts and unique leadership strategies to run GE, the most complex organization in the world, increasing its market value by more than $400 billion over two decades.
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